SMART ADVISOR MARKETING

A practical conversation about marketing for professional financial advisors. Not intended for consumers.

Entries Tagged as 'Insurance Company'

Senior Market Expo Impressions

August 29th, 2007 · No Comments

We just returned from the Senior Market Advisor Expo in Las Vegas. We can’t say enough about the quality of the folks that came by to see us. This year there was a genuine interest in trying to offer quality service to their clients. Most of the advisors were trying to build systems to stay […]

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Tags: Baby Boomer · Referrals · Newsletter · Insurance Company · Credential · Selling · Financial Advisors · Marketing · Annuity

For Elderly Investors, Instant Experts Abound

July 11th, 2007 · No Comments

“Financial advisers with little training give counsel they are unqualified to offer, advocates for the elderly say.”
The Sunday New York Times on July 8th, had a front page article that will definitely be stirring up the competition. Basically it reported how unscrupulous annuity agents were using questionable designations to take advantage of seniors.

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Tags: Ethics · Insurance Company · Marketing · Financial Advisors · Selling · Senior Concerns · Annuity